Marketing manager
- Wroclaw
- Marketing
Job Description
We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal candidate will be responsible for leading and driving marketing initiatives that enhance brand awareness, increase market share, and promote our line of products/services. This role requires a strategic thinker with a passion for brand development and a proven track record in implementing successful marketing campaigns.
Key Responsibilities
1. Develop and implement marketing strategies tailored to the company’s objectives.
2. Oversee the creation and execution of online and offline marketing campaigns.
3. Collaborate with cross-functional teams to align marketing efforts with overall business goals.
4. Manage and mentor junior marketing staff, providing guidance and professional development opportunities.
5. Monitor market trends, competitor activities, and customer feedback to inform marketing strategies.
6. Prepare and present regular reports on marketing activities, performance, and ROI to senior management.
Skills & Experience
1. Bachelor's degree in Marketing, Business Administration, or related field.
2. A minimum of 5 years of marketing experience, with at least 2 years in a managerial role.
3. Strong understanding of digital marketing tools and social media platforms.
4. Excellent verbal and written communication skills.
5. Ability to analyze data and translate insights into actionable strategies.
6. Proven experience in managing budgets and forecasting.